AdTECH: OOH – Toronto

TUESDAY MAY 24, 2022

Now in its second year AdTECH: OOH – Toronto is aimed at those who are seriously interested in AdTECH. Hot topics which will be covered include consumer engagement trends, creative, data, and privacy. Panel sessions include the all important buy-side conversations that dig into how brands make their media choices and where DOOH fits, along with why it is (or is not) included.

This  event is being Chaired by Stephanie Gutnik | Global Head of DOOH | Yahoo ! 

COMMB and IAB Canada Member Discounts Are Available

   

SPONSORS

AGENDA

Tuesday May 24, 2022

12.30 REGISTRATION

13:00 Welcome | Stephanie Gutnik | Global Head of DOOH | Yahoo!

13:30 Keynote | Fab Stanghieri | EVP & Managing Director, Media | Cineplex

14:00 Brand Advisory Panel
Lisa Khan | Executive Director | Mediacom
Ryan Ghaeli | Assistant Director-Media Buying | Ontario Cabinet Office
Jennifer Mitches | Assistant Director-Marketing Strategy | Ontario Cabinet Office
Adam Bower | Head of Marketing | Rogers Sports and Media
Chaired by Kevin McDonald | CEO-Canada | Kinetic

14:30 The Media Owner Perspective: Four Canadian Publishers Share Their Thoughts on AdTECH
Jonathan Laflamme | Executive Director, Sales, Digital OOH | Cineplex Media

Barb Huggett | GM & SVP Advertising, Canada | Captivate
Mel Warman | Vice President Business Transformation | OUTFRONT Media Canada
Jamie Thompson | CEO | Adapt Media
Chaired by Amanda Dorenberg | President | COMMB

15.15 COFFEE BREAK

15:45 Programmatic DOOH: A Team Sport?
Jordan Smart | Director, Business Development | The Trade Desk

Gah-Yee Won | Head of Media Innovation | Intuit
Travis Hall | Senior Programmatic Trader | Klever
Chaired by Alexie Lopez | Director DSP Partnerships | Broadsign

16.15 The Power of Performance Marketing in DOOH
Nikki Stone | Executive Vice President, Managing Director | Zenith Canada
Izel Castro Rosello | VP, Investments | APEX Exchange
Samantha Miller | Director, Innovation and Emerging Media | Publicis Media (PMX / APEX)
Chaired by Kira LeBlanc | Global CMO | Hivestack

16:45 Closing Remarks | Chairman | Stephanie Gutnik | Global Head of DOOH | Yahoo!

17.00 CLOSE 

SPEAKERS

VENUE

Auditorium #2
Level 4
Cineplex Cinemas Yonge-Dundas
10 Dundas St E #402
Toronto
ON M5B 2G9